12hba Privacy Policy

1. Introduction

At 12hba, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use the 12hba website at 12hba.io and related services (collectively, the "Platform"). By creating an account or using any 12hba service, you consent to the collection and use of your personal information as described in this Privacy Policy.

This Privacy Policy applies to all users of the 12hba Platform, including players accessing the Platform from Bangladesh and other permitted jurisdictions. We are committed to complying with applicable data protection laws and industry best practices to ensure your information is handled securely and responsibly.

12hba reserves the right to update this Privacy Policy at any time. The most current version will always be available on this page, with the "Last Updated" date reflecting the date of the most recent revision. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

2. Information We Collect

We collect various types of information from and about users of the 12hba Platform in order to provide our services, ensure security, comply with legal obligations, and improve your experience.

2.1 Personal Information You Provide

When you register for a 12hba account, make deposits or withdrawals, contact customer support, or interact with our Platform, you may provide us with personal information including but not limited to:

• Identity Information: Full legal name, date of birth, gender, government-issued identification numbers (e.g., National ID card number, passport number)
• Contact Information: Email address, mobile phone number, physical address (city, district, postal code)
• Account Credentials: Username, password, security questions and answers
• Financial Information: Payment method details (bKash account number, Nagad wallet number, Rocket account, bank account numbers), transaction history, deposit and withdrawal records
• Verification Documents: Copies of government-issued ID, proof of address (utility bills, bank statements), selfies or photos for identity verification purposes
• Communication Data: Records of your correspondence with our customer support team, including email, live chat, and phone conversations

2.2 Information Automatically Collected

When you access and use the 12hba Platform, we automatically collect certain technical and usage information through cookies, log files, and similar technologies:

• Device Information: IP address, device type, operating system, browser type and version, screen resolution, device identifiers
• Usage Data: Pages visited, games played, bets placed, time spent on the Platform, clickstream data, navigation patterns, search queries, referral sources
• Location Data: Approximate geographic location derived from your IP address
• Cookies and Tracking Technologies: Data collected through cookies, web beacons, and similar technologies to enhance your experience, remember your preferences, and analyze Platform usage

2.3 Information from Third Parties

We may receive information about you from third-party sources, including payment processors (bKash, Nagad, Rocket, banks), identity verification services, fraud prevention services, and game providers. This information helps us verify your identity, process transactions, prevent fraud, and ensure compliance with legal obligations.

3. How We Use Your Information

12hba uses the information we collect for the following purposes:

3.1 To Provide and Improve Our Services

• Create and manage your 12hba account
• Process deposits, withdrawals, bets, and other financial transactions
• Enable you to play games, place bets, and access Platform features
• Personalise your experience and provide tailored game recommendations
• Maintain and improve the functionality, performance, and security of the Platform
• Develop new features, products, and services

3.2 Security, Fraud Prevention, and Compliance

• Verify your identity and age to ensure compliance with legal requirements (21+ age restriction)
• Detect, prevent, and investigate fraudulent activity, money laundering, collusion, and other violations of our Terms & Conditions
• Monitor account activity for suspicious behaviour and protect against unauthorised access
• Comply with legal and regulatory obligations, including anti-money laundering (AML) and know-your-customer (KYC) requirements
• Respond to lawful requests from government authorities, law enforcement, and regulatory bodies

3.3 Customer Support and Communication

• Respond to your inquiries, support requests, and complaints
• Send you account-related notifications (deposit confirmations, withdrawal updates, password resets, security alerts)
• Provide updates about Platform changes, maintenance, or downtime
• Send promotional communications about bonuses, special offers, and new games (with your consent, and with the option to opt out)

3.4 Analytics and Research

• Analyse user behaviour and Platform performance to understand how our services are used
• Conduct research and statistical analysis to improve user experience and inform business decisions
• Monitor responsible gaming patterns and identify users who may need intervention or support

4. How We Share Your Information

12hba does not sell, rent, or trade your personal information to third parties for marketing purposes. We may share your information in the following circumstances:

4.1 Service Providers and Business Partners

We work with trusted third-party service providers who assist us in operating the Platform and delivering our services. These providers may have access to your personal information only to the extent necessary to perform their functions and are contractually obligated to protect your data. Service providers include:

• Payment processors (bKash, Nagad, Rocket, Upay, banks, card networks)
• Identity verification and KYC service providers
• Game providers and software suppliers (Pragmatic Play, Evolution Gaming, PG Soft, JILI, Habanero, Microgaming, Ezugi)
• Cloud hosting and infrastructure providers
• Customer support and communication platforms
• Fraud detection and security service providers
• Analytics and marketing tools

4.2 Legal Obligations and Protection of Rights

We may disclose your information if required to do so by law or in response to valid legal requests, including:

• Compliance with court orders, subpoenas, or other legal processes
• Cooperation with law enforcement, regulatory authorities, or government agencies
• Protection of 12hba's rights, property, and safety, or the rights and safety of our users and the public
• Enforcement of our Terms & Conditions and other policies
• Detection and prevention of fraud, security breaches, or illegal activity

4.3 Business Transfers

In the event that 12hba undergoes a business transition such as a merger, acquisition, sale of assets, or bankruptcy, your personal information may be transferred to the successor entity as part of the transaction. We will notify you of any such change and provide you with choices regarding your information.

4.4 With Your Consent

We may share your information with third parties when you have given us explicit consent to do so.

5. Data Security

12hba employs industry-standard security measures to protect your personal information from unauthorised access, disclosure, alteration, and destruction. Our security practices include:

• Encryption: All data transmitted between your device and our servers is protected using SSL/TLS encryption protocols
• Secure Storage: Personal information is stored on secure servers with restricted access and regular security audits
• Access Controls: Only authorised personnel with legitimate business needs have access to your personal information
• Password Protection: Your account password is encrypted and cannot be viewed by 12hba staff
• Regular Monitoring: We continuously monitor our systems for potential security vulnerabilities and threats
• Fraud Detection Systems: Advanced algorithms detect and prevent suspicious activity, unauthorised access attempts, and fraudulent transactions

While we implement robust security measures, no system is completely secure. You are responsible for maintaining the confidentiality of your account credentials and for any activity that occurs under your account. Please notify us immediately if you suspect unauthorised access to your account.

6. Data Retention

12hba retains your personal information for as long as necessary to fulfil the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements. Specific retention periods include:

• Account Information: Retained for the duration of your active account and for a period after account closure as required by law (typically 5-7 years for financial and transaction records)
• Transaction Records: Retained for at least 5 years to comply with anti-money laundering regulations and tax requirements
• Verification Documents: Retained for the duration of your account relationship and as required by regulatory obligations
• Communication Records: Retained for up to 3 years for customer support quality assurance and dispute resolution
• Marketing Data: Retained until you withdraw consent or request deletion

When personal information is no longer needed, we securely delete or anonymise it in accordance with our data retention policy and applicable laws.

7. Your Rights and Choices

Depending on your jurisdiction, you may have certain rights regarding your personal information. At 12hba, we respect your rights and provide the following options:

7.1 Access and Correction

You have the right to access the personal information we hold about you and to request corrections if the information is inaccurate or incomplete. You can update most of your account information directly through your account settings. For other requests, please contact our support team.

7.2 Data Portability

You may request a copy of your personal information in a structured, commonly used, and machine-readable format. Contact our support team to request data portability.

7.3 Deletion

You may request deletion of your personal information, subject to our legal obligations to retain certain data (e.g., transaction records for regulatory compliance). To request account closure and data deletion, contact our support team. Please note that we may retain certain information as required by law even after account closure.

7.4 Marketing Opt-Out

You can opt out of receiving promotional emails and marketing communications at any time by clicking the unsubscribe link in any marketing email or by adjusting your communication preferences in your account settings. Please note that even if you opt out of marketing communications, we will still send you essential account-related notifications.

7.5 Cookies and Tracking

You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. However, disabling cookies may affect the functionality of the Platform and your ability to use certain features.

8. Cookies and Tracking Technologies

12hba uses cookies and similar tracking technologies to enhance your experience on the Platform. Cookies are small text files stored on your device that help us remember your preferences, analyse Platform usage, and deliver personalised content.

8.1 Types of Cookies We Use

• Essential Cookies: Necessary for the Platform to function properly, including login authentication, session management, and security features
• Functional Cookies: Remember your preferences and settings (language, currency, game filters)
• Analytics Cookies: Help us understand how users interact with the Platform, which pages are most popular, and how we can improve user experience
• Marketing Cookies: Track your browsing activity to deliver relevant advertisements and measure the effectiveness of our marketing campaigns

You can manage cookie preferences through your browser settings. Blocking certain cookies may impact Platform functionality.

9. Third-Party Links and Services

The 12hba Platform may contain links to third-party websites, game providers, or services that are not operated by 12hba. This Privacy Policy does not apply to third-party websites or services. We are not responsible for the privacy practices or content of third parties. We encourage you to review the privacy policies of any third-party sites you visit.

10. Children's Privacy

The 12hba Platform is intended for users aged 21 years and older. We do not knowingly collect personal information from individuals under the age of 21. If we become aware that we have inadvertently collected information from a minor, we will take immediate steps to delete that information and close the account. If you believe a minor has created an account on our Platform, please contact us immediately.

11. International Data Transfers

Your personal information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws than your jurisdiction. By using the 12hba Platform, you consent to the transfer of your information to such countries. We take appropriate measures to ensure that your personal information receives an adequate level of protection wherever it is processed.

12. Changes to This Privacy Policy

12hba reserves the right to update or modify this Privacy Policy at any time to reflect changes in our practices, legal requirements, or Platform features. The "Last Updated" date at the top of this page indicates when the Privacy Policy was last revised. We will notify you of material changes by posting a notice on the Platform or sending an email to the address associated with your account. Your continued use of the Platform after changes are posted constitutes your acceptance of the updated Privacy Policy.

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact our Data Protection team at [email protected]. We will respond to your inquiry within a reasonable timeframe and work to address your concerns promptly.